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HSN
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Network Description & Basic Information (Source: wikipedia.org)

The Home Shopping Network (HSN) is a mostly 24-hour shopping network that is seen on cable, satellite, and some broadcast channels in the USA.

History

Launched by Lowell 'Bud' Paxson and Roy Speer in 1982 as the Home Shopping Club, a regional cable channel, and expanded into the first national shopping network three years later on July 1st, 1985, HSN (its initials forming its otherwise alternate name) pioneered the concept of the viewer shopping for items in the comfort of their own home. HSN has its roots from a radio station managed by Paxson which in 1977, due to an advertiser's liquidity problem; was paid in can openers. Left with having to raise the funds, on-air personality Bob Circosta went on the radio and sold the can openers for $9.95 each. Lo and behold, the can openers sold out and an industry was born. It is now owned by IAC/InterActiveCorp with broadcasts in Europe, Asia and India. There are many other Shopping Channels on cable today, including HSN's sister network, America's Store. HSN's main competitor is QVC.

HSN, one of the leading shopping channels on television, has built its reputation with daily specials, theme blocks, and personalities. HSN begins each calendar day with a "Today's Special", a featured item at a special sale price.

Operations

HSN runs 24 hours a day, although programming hours vary between each region, based upon the local TV provider.

US

HSN's US operations are based in Saint Petersburg, Florida, which houses its corporate headquarters, studio and broadcasting facilities. Additional Call centre facilities are located in Roanoke, Virginia. Distribution centres are situated in Roanoke, Salem, Virginia, Piney Flats, Tennessee, and Waterloo, Iowa in order to ensure the fastest possible delivery of items.

HSN also operates a series of outlet stores in Florida and Tennessee. HSN broadcasts 24 hours a day, 364 days a year.

UK

HSN has a UK Sister Network

Germany

HSN has a sister network in Europe called HSE24.

Japan

Its sister network in Japan is known as The SHOP Channel.

Technology

HSN pioneered many concepts taken for granted at their time of adoption. Using IVR systems for ordering (the original system was called Tootie) was implemented in 1986 by then vendor Precision Software. The original computer system's used at the local level was an IBM System/36. HSN then migrated to a Burroughs (now Unisys) A-Series mainframe called the A3. The core of this system was written in a language called LINC (now EAE). HSN continued to adopt leading edge technologies to always remain ahead of the competition.
 
 
 
 
 

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